QAD
Provided analyst relations services as an independent contractor for the ERP software manufacturer. Headed up global public relations on a contract basis, overseeing external communications and managing agency outreach. www.qad.com
E Team, Inc.
Developed marketing strategy and support materials for the crisis management software company. Functioned as an internal, full service and on-site agency for the company, researching new markets, developing positioning, copy, photography and full design services to create brochures, direct mail materials, email blast HTML, 4-color ads and other collateral materials. Researched, interviewed and drafted case […]
iQstor Networks
Engineered and delivered public relations, marketing and trade show support to accompany the company’s iQ1000 FC RAID storage product launch. www.iqstor.com
IBM Media and Entertainment Industry
Co-managed media activities to establish IBM as a leader in digital rights management (DRM), digital music and digital cinema. Positioned mid-level executives as speakers in over 20 events including Digital Hollywood, Jupiter Plug.In, CES, NAB, and Webnoize. Drove push of IBM’s “Superdistribution” news that achieved coverage levels of over 110 million impressions through wire, online, […]
Microsoft Southern California
Supervised full public relations support including product launches, executive visits, case histories and special events for the Southern California region over a three year period. Coordinated TV, radio and print interviews and coverage for Bill Gates, Steve Ballmer and Bob Herbold. Developed and implemented local Office 97, Windows 98, Office 2000 launches, also delivered a […]
Ridge Property Trust
Managed PR program to spotlight industrial property development and eco-friendly intermodal facilities in Chicago, Southern California and Chicago for the private REIT with real estate trades, business press and regional dailies. www.rptrust.com