Provided full public relations support for the hardware and software IoT development firm that brings Bluetooth Low Energy hacking to the masses. Work included strategy, messaging, writing, media relations, trade show briefings, Hackathon project visibility and more. Selected coverage includes: Toms Hardware: Windows Users Can Now Create Bluetooth-Powered Devices with LightBlue Bean Make: The Light […]
Engaged by MWW’s San Francisco office to generate visibility and app reviews for Kingsoft’s release of WPS Office for iOS and WPS Office for Android. WPS Office is a free and powerful productivity suite that is a direct competitor to Microsoft office. Sample coverage: CNET: WPS Office: The Best Free Office Suite since Kingsoft 148 […]
“Jim is a quintessential PR practitioner — he’s smart, knows the media, and is an excellent communicator. He works well with teams, and you can count on him to drive results and bring creative ideas to the table. I’d recommend Jim to any organization.” – Carol Lee, Account Supervisor, Affect, Inc. (direct report, Rogers & […]
“Jim is a seasoned and talented PR pro, strong in developing strategy and with the creative thinking required to tell brand stories in ways that help them cut through the noise. Not only that, but he’s a great guy to work with.” – Bill Hensley, Director of Marketing Communications, Core Brands (client, Rogers & Cowan) […]
“Jim’s got the experience, smarts and leadership skills needed to thrive in any environment. He’s truly great at working collaboratively with clients and colleagues, supervising and mentoring younger staffers and most of all, delivering results.” – Brad Chase, Partner, Capitol Media Partners (direct report, FleishmanHillard) Jim Hughes: Quick. Resourceful. Strategic. Available for in-house or agency […]
“I have had the pleasure to work with Jim at two agencies. Jim brings his best effort to every client across a variety of industries from mobile to c.e. devices and services. What sets Jim apart from many PR pros is his crafty-ness on searching out the right, best editor to tell his client’s story. […]
Delivered extremely quick-turn media support for DynoSense, an early-stage health device that had been selected to participate in TechCrunch Disrupt SF’s Startup Battlefield. Activated on the Thursday before Disrupt by Laura Nobles Global Communications to provide introductory briefings with the media, I had to move fast to support the first-of-its-kind medical grade device. There was […]
Providing consulting services — strategy, positioning and written materials — for a soon-to-launch nanotech manufacturing firm located in Southern California. Very hush-hush.
Following is a sampling of clips that I have secured for clients. This list is currently being built out — please check back often for new links. A Seller’s Guide To Amazon: Brand Secrets From Hint Water’s Techie CEO (Forbes) Myspace: “Premium Video Content is Everything to Us” (ReelSEO) Pixar Vets Enter Uncharted Territory with Motorola’s […]
“As one of the senior reps on the Myspace account, Jim worked closely with me on all things business, trade and tech. He was the best! Jim’s vast experience gave him a treasure trove of examples and resources from which he frequently pulled in order to offer strategic counsel, meaningful situation analysis, positioning insights and […]
Handled tech, business and trade media to support the hybrid digital production studio. Launched Hooked’s first project, the Haunting Melissa app that positioned company founder Neal Edelstein as a disruptor. Refined positioning, created materials, and helped build a relationship with Apple PR to provide insights and introductions to benefit the client. Secured pre-launch meetings with […]
Deeply involved in day-to-day media relations work with tech, business and trade outlets for the storied online platform. Go-to contact for messaging, press release development; provides ongoing senior-level counsel; oversees executive speaking program; serves as crisis-response point person for reactive statements and clean up. Instrumental in Myspace 2013 re-launch: deployed “need-to-cover” strategy that meshed mobile […]