Delivered extremely quick-turn media support for DynoSense, an early-stage health device that had been selected to participate in TechCrunch Disrupt SF’s Startup Battlefield. Activated on the Thursday before Disrupt by Laura Nobles Global Communications to provide introductory briefings with the media, I had to move fast to support the first-of-its-kind medical grade device. There was […]
Led Southern California team to generate visibility for regional executives and Cigna news with business press, dailies and bloggers. Initiatives included a partnership to help kids with cancer (HopeLabs), wellness issues, insurance trends and online health tools. www.cigna.com
Provided local media support to highlight computer enhanced total knee replacement advantages in targeted regions including Tampa, Boston, and Louisville through Laura Nobles Global Communications. Results included TV segments, features and contributed article placements. The company was acquired by Stryker. www.otismed.com
Secured interviews and coverage with Detroit-based media to highlight the launch of the company’s communications gateway for emergency rooms. www.vitaldatatech.com