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Myspace

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Deeply involved in day-to-day media relations work with tech, business and trade outlets for the storied online platform. Go-to contact for messaging, press release development; provides ongoing senior-level counsel; oversees executive speaking program; serves as crisis-response point person for reactive statements and clean up.

Instrumental in Myspace 2013 re-launch: deployed “need-to-cover” strategy that meshed mobile app with new Myspace platform; secured highly targeted under-embargo pre-briefs in tech, business, consumer and advertising trades; followed news break to expand coverage footprint with day-of and continuing aggressive outreach. The multi-pronged launch of Myspace was hugely successful, with a wave of continuing coverage and 2.17 billion overwhelmingly positive media impressions.

Ongoing work focused on proactive outreach, thought leadership and highlighting partner success for brand validation.

Contact

Get in Touch With Jim:

Jim Hughes

Email

Telephone+1 (323) 397-7077